REWE delivery service
We make store-to-door deliveries. Our fulfilment solutions are the basis for Germany’s biggest grocery store.
About us
We are REWE digital, the largest IT unit within the REWE Group and a key player in the digital transformation of the European and global retail industry. REWE digital has been the Group’s IT hub – the place where the physical and digital infrastructures converge – since 1984. In the decade when ARPANET became the foundation of the modern internet, we launched a digital retail revolution. Since then, we have continued to develop technologies and services that are fundamentally changing the way people shop and work at REWE.
We’re developing
the digital future of retail
Linking the worlds of IT and retail
We are at home in the digital world and in the retail world. Every day we work towards optimising the customer journey and using our technologies and services to modernise numerous processes, both in the REWE stores themselves and behind the scenes. This is how we safeguard the REWE Group’s long-term success as its largest IT unit.
Digital services with real impact
REWE digital is tasked with developing IT solutions for all kinds of retail challenges. We optimise and digitalise workflows, develop genuine value-adding innovations and digitally disrupt the entire industry. Our digital products and services offer real benefits to our customers and colleagues. They are making the world of retail more digital and people happier.With our services and technologies, we ease the everyday life of our REWE Group colleagues and our customers. They are digital solutions for large and small challenges. This is how we make retail more digital and people happy.
REWE Click & Collect
Items that customers order online can be picked up at over 1,600 REWE in-store collection points in Germany.
Pick&Go
We’ve opened Europe’s first hybrid supermarket in Cologne – and the first fully autonomous store in Munich.
Food fulfilment centres
Smart and automated REWE fulfilment centres at 14 locations – developed by us.
REWE app
All services, one app: our new Android app puts your supermarket in your pocket.
REWE POS systems
Our POS systems at the more than 2,000 PENNY and almost 4,000 REWE stores are a valuable asset.
Research and innovation
Innovation & disruption are encoded in our digital DNA.
Digital flyers
Times are changing – and so are our digital communication concepts.
REWE delivery service
We make store-to-door deliveries. Our fulfilment solutions are the basis for Germany’s biggest grocery store.
Food fulfilment centres
Smart and automated REWE fulfilment centres at 14 locations – developed by us.
REWE app
All services, one app: our new Android app puts your supermarket in your pocket.
Digital flyers
Times are changing – and so are our digital communication concepts.
Our product-oriented organization
How is our diverse IT portfolio structured? We use a domain model. It helps us to create transparency, identify synergies and work more efficiently. Cross-functional and interdisciplinary collaboration with the REWE Group is another business organisation focus.
2.500
colleagues
7.300
technologized supermarkets
73 billion
SQL statements daily on DB2
16 billion
Euro REWE Group investments
until 2028
ALL
IT processes in retail Germany run through us.
Our culture
We know that as a great IT team, we can achieve almost anything. This is also thanks to our culture,
which promotes collaboration, agility, diversity, and innovation.
