We do our best every day to provide our customers with a relaxed shopping experience. Our customers can easily compile their supermarket purchases online and pick them up at the store ready packed, so they can do their daily shopping without spending a lot of time. We develop and scale our pick-up service at a rapid pace and work in an agile manner on new solutions that make our service even more customer-friendly.

Our work also includes working closely with regional offices and national departments. Through contact with REWE merchants, we get to know market processes better and can incorporate this knowledge into our daily tasks. At REWE digital, we combine the classic world of stationary retailing with the world of digital technologies.

With the REWE parcel service we reach our customers all over Germany. Regardless of the location, every customer has access to our extended assortment consisting of REWE and partner goods. Our customers receive articles relating to the food, kitchen and household sectors conveniently by parcel post.

One of our daily tasks is to win new partners, to connect them technically and, in addition, to support them in the connection and marketing of further assortments. In addition, we are driving forward the development of our integrated platform in various projects. With the help of the expertise of our partners and their diverse product ranges, we want to become the preferred online shop for food, kitchen and household in the long term.

It is our passion to provide all REWE Group customers with a 360-degree shopping experience and to make everything they need for their daily needs easily available, anytime and anywhere. By using digital possibilities, we facilitate everyday shopping across all channels (digital applications and stationary stores) along the customer journey. From shopping preparation to shopping to the after-sales phase, we constantly offer our customers new inspirations, tailor-made offers, individual coupons and attractive features for using the seamless, cross-channel interaction within the REWE ecosystem. In the interaction of the subject areas and the different channels, we work in an agile way in interdisciplinary, closely networked teams within the entire REWE Group, involving the respective specialists from the most diverse specialist areas. Using modern analytics methods, our data scientists and analysts extract the necessary information from the data to make the customer journey as attractive as possible for the customer.

Our Fulfilment Services currently supply customers throughout Germany from nine warehouse locations. In our Food Fulfilment Centers, we offer comprehensive logistics services ranging from clearing and order picking to delivery.

We use the latest technologies in all areas of our warehouses so that we can simplify and automate processes. Our newest Food Fulfilment Center is already operated semi-automatically. State-of-the-art software and hardware for route planning, for example, enable punctual delivery to every customer right up to the front door. The clearing and picking process is also very efficient with the help of technical programs and the latest equipment. In cooperation with the motivated employees on site, we guarantee a high quality of our deliveries at all times.