We do our best every day to provide our customers with a relaxed shopping experience. Our customers can easily compile their supermarket purchases online and pick them up at the store ready packed, so they can do their daily shopping without spending a lot of time. We develop and scale our pick-up service at a rapid pace and work in an agile manner on new solutions that make our service even more customer-friendly.

Our work also includes working closely with regional offices and national departments. Through contact with REWE merchants, we get to know market processes better and can incorporate this knowledge into our daily tasks. At REWE digital, we combine the classic world of stationary retailing with the world of digital technologies.

In the REWE App developed by us, we bring the supermarket down to pocket size and make the REWE brand a mobile experience for our customers. In addition to information about the REWE stores and the current brochure, the app offers all important REWE services from delivery service to parcel and collection service.

During app development, we always focus on the customer and his/her needs. Our goal is to combine a great user experience with all relevant features and intuitive operation. In all projects, we work in cross-functional teams and combine the know-how of many experts. This enables us to react quickly to all the challenges of the app world.

Our cloud-native software as a service (SaaS) solution fulfillmenttools intelligently links e-commerce and offline stores – benefitting retailers and end consumers in equal measure. The scalable platform digitally assists retailers in any sector with all fulfilment process steps. With fulfillmenttools, retailers can set up new digital services like click and collect really easily and increase their profitability. At the same time, end consumers enjoy a seamless omnichannel shopping experience, fast delivery times and a wide product range. 

Thanks to its flexibility, the technology in the end-to-end system can be used with all kinds of product groups and collection and delivery models and adapted to the specific needs of retailers. The solution is based on the retail expertise of the e-food market leader REWE. Owing to the fact that it is a spin-off from the innovation hub REWE digital, it combines long-standing trading experience with valuable technological expertise. Since 2020, the independent subsidiary OC fulfillment has been continually developing fulfillmenttools, representing another strategic software building block for REWE. #WeEnableYou